/re-branding /packaging /photography /editorial /e-commerce strategy

SWISS CLINIC

CLIENT
Swiss Clinic is a beauty brand that make skincare easy, fun, and affordable. Based in Sweden, they manufacture all products locally, ensuring they’re tailored to each individual’s skin needs and the changing seasons. Believing that skin is the mirror of the face, they help customers achieve the desired results, day and night.

ASSIGNMENT
As the beauty industry moved increasingly online, we were tasked with upgrading Swiss Clinic's brand identity, ensuring it was optimised for digital communication and e-commerce, while also standing out in a competitive market.

SOLUTION & PROCESS
We delivered a fully refreshed brand, including a new visual identity, updated photography, and redesigned packaging. Alongside these elements, we developed an enhanced e-commerce platform and an AI-powered skin analysis tool, positioning Swiss Clinic as a leader in the beauty industry’s digital landscape.

Creative Team: Made Studio
Photography: David Tonstrom